Steps
Rooted theories out-of knowledge developed by Lakoff and you can Johnson (1980, 1999) posit you to definitely conceptual basics, including stamina, is mentally with the vertical spatial orientations (i.e., upwards try considered powerful and you will off, powerless; Barsalou, 1999). Which association is actually showed from the English code, in which prominent idioms out-of fuel and you may submitting is actually vertically positioned: one has power over individuals or even be under its handle, increase otherwise slip of energy, or perhaps out of high-ranking or even the lowest man on totem pole (Lakoff and you can Johnson, 1980, p. 16). Considering this information, Meier and you can Dionne (2009) predicted your attractiveness of men’s and you may women’s portraits would depend on their spatial congruency having power; especially, males are good proxy to own up because of masculine attribute choices pertaining to electricity (i.e., popularity, higher social standing) as well as for lady, too little stamina (we.elizabeth., faithfulness) relevant with down. Continue reading